...I was just hoping it wouldn't be this weekend.
Liv had just "rediscovered" one of her stuffed kitties, the one she had gotten for her birthday two years ago. She stroked its soft lavender fur and hugged its neck. Then she starts inspecting, as kids often do - looking first at the ears, then the big stuffed bow around its neck. Then she sees the tag.
Liv: Why is my name on this tag?
Me: Because you took it to school last year for nap time and we had to label it.
Liv looks closer at the tag and then her face lights up.
Liv: Oh, look at this! (pointing to the label) It's a DISNEY kitty!
Yes, little girl has learned to recognize the ubiquitous Disney logo, stamped on everything from stuffed animals to lunchboxes to bandaids. And apparently this little Disney logo makes the items more valuable.
We had the little "do you think this makes this a better kitty?" followed with "it's just a word they put on the tag" talk, but it was all lost on her. The logo-twinkle never left her eyes.